10 march 2025
Press Release
B.GREAT – Food Intelligence
A thousand hearts, one table, from the Two Towers to the Neptune Fountain,
to create projects dedicated to young people suffering from eating disorders.
The B.Great event returns for the third year, featuring Bologna’s longest table in the scenic setting of Via Rizzoli.
On May 31, 2025, the PASS Foundation and Bimbo Tu will once again support young people suffering from eating disorders and their families, offering the city an extraordinary charity event with an exclusive culinary experience created by Max Poggi. The Ingrediente Italia chef will prepare a special menu, in keeping with the sustainability values that have always distinguished his work, but also in keeping with the sensitive topic of mental health chosen for the event.
The dessert will be by pastry chef Gabriele Spinelli.
This year’s event will be hosted by Martina Colombari.
The 2025 edition of B.GREAT will therefore be dedicated to raising funds for awareness-raising activities and therapeutic projects aimed at the families of children suffering from eating disorders, particularly for the completion of the semi-residential post-hospitalization rehabilitation center located in the PASS Reception and Solidarity Services Center. The Foundation will also support a research project studying the correlation between ADHD and eating disorders. This initiative, promoted by Professors Antonia Parmeggiani and Leonardo Mendolicchio, will bring together the Regional Center for Developmental DNA of the IRCCS ISNB at Bellaria Hospital and the Auxologico Hospital in Piancavallo (Verbania).
Starting at 10:00 a.m. on March 13, 2025, tickets for the dinner will be available for purchase. The cost will be €95 for adults and €46.50 for children. The online sales channel will be VivaTicket al link https://www.vivaticket.com/it/ticket/b-great-intelligenza-alimentare/260437
Banca di Bologna members and subscribers to the Bimbo Tu and Fondazione PASS newsletters will have the exclusive right to purchase tickets starting at 12:00 PM on March 10, 2025, until March 12, 2025.
B.Great is an event sponsored by the Metropolitan City of Bologna, the Municipality of Bologna, the University of Bologna, the Bologna Local Health Authority, and the Emilia-Romagna Region, and organized with the support of Banca di Bologna, IMA, Rekeep, Bologna Airport, Macron, Unisalute, CAAB, Fabbri 1905, and Cerelia.
Organizing partners: Dettagli catering, Laboratorio delle idee, and Carlos Kamizele, choreographer of the KC Academy, who will perform a unique show during the event.
Media partner: Il Resto del Carlino.
“We focus all our efforts,” explained Bimbo Tu President Alessandro Arcidiacono, “on the valuable work of informing, guiding, and supporting families. Our primary task, as the PASS Foundation and the Bimbo Tu Association, is to act as a bridge between institutions, healthcare providers, and families, ensuring that no one feels abandoned or alone when faced with such a crippling pain as that caused by eating disorders.”
“We have been collaborating with Bimbo Tu for years,” emphasized Banca di Bologna President Enzo Mengoli, “supporting and sharing the social goals that distinguish its important work, leading up to the creation of the PASS Foundation. As supporting members, we contributed to the creation of the B.Great project three years ago, and it is our intention to continue collaborating on projects that aim to improve the quality of life of our community. We are very satisfied with the results achieved so far, which have led to a significant increase in fundraising year after year. This is due to the sharing and participation of so many people, demonstrating that the message of solidarity we have shared has touched the hearts of many.”
“B.Great is a vision,” said Roberta Toschi, Democratic Party city councilor and president of the Fifth Commission (health, welfare, family policies), “and demonstrates Bologna’s ability to unite when it comes to addressing serious issues like those related to eating disorders. Volunteers, donors, and participating citizens will all be united behind a goal that also embodies the vision of our administration: no one will be left behind.”
«Un’occasione enorme – ha affermato Simona Lembi, Consigliera Regionale Emilia Romagna – per finanziare un problema che colpisce prevalentemente le ragazze ma che ha a che fare con il concetto dell’ immagini dei corpi che è il problema di questo tempo storico. Lo
sguardo attento di B.Great parla di intelligenza alimentare che, al contrario di quella artificiale, ha a che fare con la relazione tra le persone e non con la meccanica, E’ un esempio di virtuoso rapporto tra pubblico e privato».
«I disturbi alimentari – ha spiegato Carlo Descovich, Dirigente Medico, Direttore UOC Governo Clinico, Ricerca, Formazione e Sistema Qualità presso Azienda USL Bologna – rappresentano un problema enorme e sempre più crescente. Da un po’ di anni ci siamo accorti che per affrontare la complessità del genere è necessario costruire interventi di squadra, capaci di abbattere le barriere fra ospedale e territorio, in grado di creare una condizione protetta per i pazienti. B.Great rappresenta esattamente il concetto di squadra vincente che vogliamo abbracciare».
«E’ necessario abbattere i tabù ancora troppo presenti su disturbi di questo tipo – ha detto Martina Colombari, madrina dell’evento. Dobbiamo lavorare tutti insieme per ripristinare ai nostri ragazzi autostima ed entrare in contatto con le loro emozioni. La crisi globale della nostra società li mette costantemente in crisi, eventi come B.Great offrono invece occasioni dí convivialità per diffondere l’importante messaggio della sensibilizzazione».
«Unitevi a questo tavolo e a questo progetto – l’appello di Fabio Mancini, Direttore del Fabio Mancini European school project e testimonial dell’evento – che dimostra quanto sia importante fare network dialogando, parlando e avendo professionisti del settore come punti di riferimento. Il positivo genera positivo e B.Great è proprio il gesto positivo capace di creare cose positive».
